Bob Reina On The Progress Talk Fusion Has Made

Bob Reina often writes about the importance of video marketing and how it’s become key to promoting brands and connecting with customers. He’s the founder of video marketing phenomena Talk Fusion and is a regular contributor to the HuffPost and MarTech Advisor. He was interviewed by Inspirery not long ago to talk about how Talk Fusion began and who the company reaches regularly.

 

Reina said he’s marketed Talk Fusion to all kinds of clients that include small business owners, large corporate leaders and non-profit groups. He said it’s become successful because multilevel marketing truly works when done right and is all about helping everyone succeed in making money. In fact Reina says the stories of those who join the Talk Fusion associates program and find success doing so are what inspire him to build the company even bigger. Learn more: http://digitalmode.net/2017/07/06/bob-reina-pens-second-article-martech-advisor-powerful-video-marketing-advice/

 

Bob Reina is from Tampa, FL and was a police officer there for over 10 years. Over time he grew tired of the routine and decided he needed to try a new line of work in direct sales. After working for several different direct selling companies, he found an idea for his own when he was on vacation and wanted to send videos through email. Most communication companies at the time said his idea wouldn’t work, but in three years he and his friend Jonathan Chen were able to develop a video email app. That was the start of Talk Fusion’s products.

 

Bob Reina decided to make the Talk Fusion associates program even more appealing by adding bonus incentives that included expensive jewelry, sports cars and exotic vacations. Reina also decided to allow customers to try all of Talk Fusion’s products for free for 30 days through the free trials program, and to do so you don’t even need a credit card. Reina is also a philanthropist who has volunteered at local animal shelters and given over $1 million to the Tampa Humane Society. He introduced a giving back program at Talk Fusion that allows associates to give a monthly access account to any charity they choose. Reina has also won Product of the Year awards for his company. Learn more here: http://www.superbcrew.com/talk-fusion-delivers-award-winning-video-communication-products-and-video-marketing-solutions/

 

David McDonald Talks About OSI Group’s Management Strategy

OSI Group runs a global network of meat processing plants. Managing all the eighty facilities owned by OSI needs an outstanding business leader who has vast management experience.

Moreover, it needs an individual who has the vision of enhancing the growth of company to dominate many markets. These qualities have seen David McDonald rise through the ranks to serve as the company’s president. Previously, he rendered his services as the company’s project manager.

David Mcdonald employs a unique approach to run the company. Since the OSI Group has active operations in over 17 countries that have different policies, laws, and taste on food, the executive leader prefers to award each of the subsidiaries a degree of independence. According to David McDonald OSI Group, this freedom allows them to come up with business strategies that are in line with the tastes and preferences of their target market. This way, they can easily penetrate the local market. In addition, OSI hires local talents to manage the operations of the subsidiaries. These professionals have a thorough understanding of the regions, thus perform better than foreign managers.

Read more: OSI Acquires UK’s Flagship Europe

In the recent years, OSI Group has enhanced its efforts to conquer and dominate the Chinese market. For over two decades, the company has been operating in the country’s added-protein-products market. They have a large client base. OSI Group Supplies their products to Burger King, Papa John’s, Subway, McDonald’s, and Yum. OSI ranks as China’s largest producer of poultry products. McDonald hopes that the establishment of new facilities in the country will help in augmenting their success story.

OSI Group is headquartered in Aurora, Illinois. The company was founded about five decades ago and has remained a leader in the processed meat market. Unlike other added protein producers, OSI does not sell directly to consumers. Its products are sent to retail outlets and top food service brands, who in turn sell them to their clients. This strategy has ensured that the company can conquer more markets with much lesser investments.

David McDonald holds a Bachelor of Science Degree from the esteemed Iowa State University where he graduated in 1987. At OSI Group, David works closely with Sheldon Lavin, who is the company’s CEO.

Follow David McDonald on LinkedIn.