Desiree Perez Looks To Build On The Success Of Roc Nation

Despite sources at Universal Music Group stating the company has not yet discussed taking the place of Live Nation in partnering with Roc Nation to replace Live Nation’s $150 million recorded music deal, the first photo’s have emerged of Roc Nation head Jay-Z and trusted advisor Desiree Perez leaving the offices of UMG head Sir Lucian Grainge. The Live Nation deal signed in 2008 was groundbreaking at the time for its financial size and the length of the contract, as the 10 year deal draws to a close the Live Nation brand is said to be looking to exercise its right to break out of the deal to concentrate on the live tour aspects of the Roc Nation stable of artists.  Related article on

Desiree Perez has already built a reputation as one of the shrewdest and powerful negotiators in the music industry and seems to have begun the search for a new recorded music partner for the Roc Nation label. Sir Lucian Grainge’s Universal Music Group has already built a strong relationship with Roc Nation, Jay-Z, and Desiree Perez prior to the recent meeting taking place. The Universal Music Group has already taken a stake in the distribution of Roc Nation’s recordings and sources within the organization stated the company has not discussed any further deals but would be open to developing greater links with the brand.  Follow Dez recent timeline activities, click on

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Roc Nation is operated with a management team operating as a collective featuring a core team of four executives, including both Jay-Z and Desiree Perez; a series of deals have been signed by Roc Nation’s leading artists based on the negotiating skills of Desiree Perez. Accounting skills and the ability to understand the complex details of the publishing industry are just some of the reasons why Desiree Perez has become one of the leading music industry executives of the 21st-century. Hop over to for related article.

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Jay Z Looking For New Partners to Replace the Ending Live Nation’s Deal

The Landmark $150 million deal signed between Jay Z and Live Nation is coming to an end in 2018. As the contract nears the end, it is believed that Jay Z is in talks with other players in the music industry over a possible new deal with his recorded music company, Roc Nation. Ending of this historic ten-year deal, known as the 360 deal could initiate a buy-sell agreement meaning that either partner can sell their stake at Roc Nation to the other or buy the firm outright.  Check

Sources within Live Nation have suggested that the company is willing to continue with the lucrative deal but is no longer interested in Roc Nation’s recorded music business. On the other side, sources within Jay Z’s camp have confirmed that Roc Nation will not extend the deal. Although Live Nation had bought the recorded music and artists’ rights, the firm indicated that such relationships would not be extended. Roc Nation artists include Meek Mill, Jay, Rihanna, Fat Joe, and Shakira. The source also added that Live Nation has a great relationship with Jay and hopes that the relationship continues.

Towards Universal Music Group (UMG)

After a meeting between Jay, Roc Nation’s executive Desiree Perez and Universal Music Group’s chairman and CEO Sir Lucian Grainage, it is now believed that UMG could be planning to buy a stake in Roc Nation. It is rumored that the deal would give Jay more resources to develop new talents and strengthen Tidal’s position to survive the stiff competition from Apple Music and Spotify Music. More to read on

A source within UMG stated that the firm already has a distribution contract with Roc Nation, which represents a small percent of the recorded music business. However, if the deal is agreed, UMG would own a larger stake in the firm.   Interesting article to read here

About Desiree Perez

Desiree Perez is a renowned music producer. Desiree serves as the executive at Roc Nation where is responsible for publishing and label management. Perez has been in the music industry for the last 20 years and has an incredible track record. Desiree Perez has proved to be a fierce negotiator with a remarkable record that even Empire’s Cookie would not meet.  Read Dez recent timeline updates, hit on

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Desiree Perez, the Executive behind Tidal’s Success

Music streaming is a very lucrative business, and people are making a lot of money from the venture. Tidal’s CEO, Desiree Perez, is laying business strategies for the firm to ensure that it becomes the most successful company in the business.

Since Jay-Z, a famous rapper, founded the company, it has had some executives. Most of the executives who have worked with the firm left little or no impact, and some left as soon as they joined. The stepping down of CEOs did not stop Jay-Z from following his dream, and adding Desiree Perez into the company management has had the most positive impact on the running of Tidal.  More of this on

Tidal, under Desiree Perez, has caught the attention of music fans significantly, and more people are registering to be members every day. Tidal has become popular, and new customers are streaming in to get their favorite music. Desiree Perez, has been very crucial to the company, and under her leadership, the firm has signed contracts worth millions of money. Though the founder, Jay-Z, is not very well versed with all the rules that a person needs to succeed in this business, Desiree is running the empire for him, and Tidal’s future is dazzling.  Additional article on

Desiree Perez owns a very successful venture and the lessons she has learned over time as a business leader are improving Tidal every dawn, follow her on her page.  Tidal now has music from some of the shining icons in the US music industry such as Kanye West, T.I, and Rihanna among others. In the short period under Desiree’s tenure, Perez Tidal has signed up over one million new users. Desiree Perez has excellent skills in accounting, negotiating contracts, and managing all aspects of the music industry. She has a lot of experience in the music industry, which she has earned from her husband, Juan Perez, who is the brain behind the success of Roc Nation Sports.  For an update of Dez recent timeline activities and more, click on

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